AIGA Pivot: Valerie Casey
A brilliant, thoughtful AIGA presentation by Valerie Casey, founder of the Designers Accord, the global coalition of designers, educators, and business leaders working together to create positive sustainable impact.
Valerie Casey is a globally recognized designer and innovator: She was named a “Guru” of the year by Fortune magazine, a “Hero of the Environment” by …
It is always a treat to get a peek inside a designer’s process. I had the pleasure of organizing another AIGA Raleigh’s Homegrown Lunch & Learn last week. It is great to be able to just sit, listen, learn, eat, and mingle with other creatives. The Web Designer’s Tool Kit presentation with Mindy Wagner of Viget gave helpful insights on …
What do R+M, Anoroc, Creative Associates, Ulanguzi, and Flywheel Design have in common? How many times in your career have you been able to have a frank conversation with so many creative leaders? I took advantage of the informal setting, got answers to questions and witnessed “competitors” getting past the separate mentality and acknowledging that …
Adobe’s recent Creative Suite® 5.5 product line announcement caught my attention. It was not what Adobe’s selling that caught my interest; rather, it’s how they’re selling it. This launch marked a major change to Adobe’s product release strategy for Creative Suite®. Adobe plans to add a subscription option with a much lower initial cost. Instead …
Do you know what makes a good ad? Of course everyone knows a good ad when they see one. But how do you create a good ad or a great one? This past Monday I had the opporutnity to hear Bruce Bendinger, a seasoned creative director with some of the largest agencies and accounts …
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